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Enjoy off-roading throughout Northeast Texas with the new Toyota 4Runner. Bold features and striking details encourage you to explore the road less traveled. Explore the outstanding features that make difficult terrain in the Heart of the Red River Valley easier to handle.

​Texas drivers can now experience the brand-new 2027 Toyota Sequoia at our Paris, TX, showroom. Our full-size 3-row hybrid SUV sports a new exterior design, upgraded tech systems inside the cabin, and a host of impressive off-road equipment newly available to make every journey more confident, on or off the beaten path.

The incredible 2026 Toyota RAV4 lineup offers many features and details you'll love. Each trim has a distinct assortment of features you can count on, and our Paris, TX dealership can help you find one tailored to your needs. We are built on trust and backed by Toyota, offering small-town heart and big-time value. Explore all our new Toyota RAV4 models with hybrid-only powertrains to keep you entertained during your drive.

From farm work to weekend adventures, the 2026 Toyota Tacoma is built to handle whatever you have planned. This midsize pickup offers a wide range of capabilities to tackle tough terrain, and Toyota of Paris can help you find a trim to suit your lifestyle.

The new Toyota Tacoma is a midsize truck that is meant to handle adventures and daily commutes. Choose the full-size Tundra for handling tough jobs that require a higher towing capacity. Toyota of Paris, less than an hour from Bonham, can give you a closer look at each new Toyota truck. Let us know your driving preferences and lifestyle so we can find the right features for your next vehicle.

The 2026 Toyota Tacoma is the fourth generation of the pickup truck. The i-FORCE MAX powertrain, available on five of the eleven trims that the automaker will produce for the 2026 model year. Off-road and overland enthusiasts who want to head to off-road trails from Sulphur Springs, TX will be excited to learn of the TRD Pro and Trailhunter trims, specifically designed for wilderness adventures and heading to places previously unexplored.

As the automotive industry shifts towards sustainability, many Sulphur Springs, TX drivers ask: “Do electric cars use oil?” and “Do electric cars need oil?” Let’s explore this question and dispel some common myths about the maintenance of electric vehicles (EVs).

The braking system is one of the most important parts of your vehicle. This system is responsible for stopping your car on Sulphur Springs, TX roads by creating friction between the brake rotors and the brake pads. Toyota of Paris’s service department is often asked, “How long do brake pads last?”. Find out all you need to know, from how long brake pads last to what causes brake pad wear in our comprehensive guide below!

Did you know that your new Toyota vehicle likely comes with an advanced feature called, “TPMS”? The TPMS, or Tire Pressure Monitoring System, is a technology that monitors the air pressure in a vehicle’s tires as you drive around Sulphur Springs, TX. If you find a flashing TPMS light in your Toyota, the tire pressure has fallen below the recommended level. Once the tires are filled back to their recommended pressure, the TPMS light should reset and turn off. But what if it doesn’t reset? Learn how to reset your tire pressure light with our Toyota service center…

If you want to keep your SUV running smoothly on the roads of Antlers, OK, then regular maintenance is key. So, what is the right Toyota RAV4 oil type for your next oil change? You’ll want to use synthetic oil with a grade of SAE 0W-20 or SAE 5W-20. We recommend checking your owner’s manual for specifics or just talk with our service technicians for help! But while you’re here, learn all about the differences in Toyota RAV4 oil type below.